NEW: Best Styling Product 2024 – WhoWhatWear

Revive, redefine and de-frizz your curls, coils or waves with Sam’s newest addition to his Cool Girl Collection. Keep your hair looking as good as the first day you styled it.

– Instantly bring back your natural texture whilst restoring hydration, softness and shine

– Cool Curls is clinically proven to provide 24-hour frizz protection for beautifully defined, long-lasting curls

– 87% agree hair is instantly frizz-free

– Enriched with a powerful combination of natural ingredients
– Best Curls Hari Product Who What Wear 2024